Welcome to Half Baked, the newsletter serving up startup ideas as fast as ChatGPT hitting a billion active monthly users 🤯
In today's edition:
💡 Cover for when your agents go rogue
🔋 ChatGPT Sites, Sam's playbook and a $200M success story
🔍 EmailGPT, “just-in-time” software, money vehicles + more
🍻 An app for the amateur mechanics out there
Let's goooo 🚀
FYI: We’re running a workshop tomorrow with the team at Apollo on “How to Turn Claude + Apollo into an AI Sales Machine”. Link here to join (it’s gonna be epic).
🛡️ Insurance for AI Agents
Rogue Agents
👤 Source: Let’s just say, we’ve had a few ai agents go a little rogue on us in our business…
❌ Problem:
AI agents are now drafting contracts, approving loans, screening résumés and emailing your customers, and 80% of Fortune 500 companies already have them in production. They also lie, leak data, and seem to enjoy going rogue from time-to-time.
Here's the part nobody's pricing in: AI-related lawsuits jumped 137% in a single year, the EU AI Act starts biting in August, and the big carriers (Chubb, Travelers, Berkshire) are quietly carving AI liability out of every commercial policy they write.
Here's the idea.
✅ Solution:
A purpose-built insurance product that underwrites AI agents specifically, covering the failure modes traditional E&O and cyber policies explicitly exclude.
Companies submit an agent through a simple intake and an underwriting engine fires hundreds of automated probes at it (prompt injections, jailbreaks, decision drift, PII leakage) to stress-test how it actually behaves, returning a risk score and premium in under 24 hours.
Cover spans hallucinated outputs, unauthorised actions, biased lending and hiring decisions and cross-user data leakage, premiums adjust dynamically as the agent gets re-tested.
🧑💻 Prototyping: Google AI Studio Demo
🧠 Our Take: Think about where this goes. If 80% of the Fortune 500 are already running agents and each one needs cover the incumbents won't write, you're underwriting an entire new layer of the economy (and you can make a lot of dolla bills doing that).
🤖 Wix Paid $80m For This. Now It Works For You.
Six months after launch, Wix bought Base44 for $80m. What they paid for: 250,000 founders building real apps just by describing them in plain English. The same engine now powers Superagents.
Tell one to triage your inbox overnight, chase every new lead, or send a Monday metrics digest, and it builds the workflow, connects your tools and runs it 24/7. No code, no servers, no engineer in the loop.
⛽ Fuel for Taking Action
⚒️ Founder Tutorial: How to Build a Website Using OpenAI’s “Sites” Plugin
OpenAI just launched their competitor to Lovable, a plugin called Sites that allows users to build and deploy hosted sites from ChatGPT/Codex. You:
Go to Codex and select “Sites” on the sidebar (available to Business and Enterprise users)
Describe what you want to build and deploy/host it through OpenAI-managed hosting.
🆓 Playbook: Sam Altman’s startup playbook is basically the whole YC operating manual in one guide.
🤑 Money Shot: These guys raised more than $200M to take on the “poverty premium”. Here's how.
P.S. Our Half Baked Founder Toolkit has playbooks, exclusive offers and more for founders looking to take action and start or scale their business. 100% free.
🤖✍️ We Twisted Grammarly's Arm to Get You 30% Off Premium
You already know what Greammarly is, 40M+ people do.
Humanizer rewrites AI text in your voice, Reader Reactions previews how you land, and it works across email, docs and browser with zero tab switching.
Half Baked readers can enjoy 30% off Premium for a limited time.
🔍 Everything Else from Today
🛠️ AI Tool: Brew is basically ChatGPT for email creation. It learns your brand, then turns a plain-English prompt into an on-brand campaign ready to send.
📈 Trends with Benefits: Garry Tan believes we’re entering the golden age of “just in time” software. I really hope he’s right.
📚 Must-Read: This no-nonsense playbook on finding the moneymaking vehicle that actually fits you is trending right now (and for good reason).
✖️ Trending Tweet: Greg Isenberg reckons there's $100bn+ up for grabs building agent-native versions of every SaaS tool. He's probably right…
💬 From the Community: Dan and Max are building Rise Alarm, the alarm that forces you out of bed. Great stuff boys.
🍻 Drunk Business Idea: Shazam for Car Noises
Does your car break down often? Wish you knew whether it was an "ignore it for another six months" or a "pull over immediately" type of problem?
Introducing Shazoom™, the app that listens to your engine and tells you exactly what is wrong. Hold your phone to the bonnet for 10 seconds and it analyses over 4,000 automotive sounds from a mild rattle to a full death knell, and hands you a plain-English diagnosis in 30 seconds. Compatible with all makes and models.
Shazoom™ - Sound advice.
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👋 That’s All Folks!
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